Project Description
Branding and integrated marketing for a handcrafted textiles company known and loved for their distinctive use of color. A wonderful collaboration with Elisabeth Gerber and Company C. We developed an entirely new brand and several years of Company C’s retail and wholesale catalogs as well as the company’s first e-commerce website. We also helped transition the company from printing large annual catalogs overseas to using a local printer while taking advantage of cost efficiencies and environmentally sustainable practices. Later, we extended the engaging and friendly brand personality into hangtags, direct mail and much more!
Project Details
Category
Branding, Consumer Brands, Our Work
For
Company C
Type
Branding, Image Advertising, Integrated Marketing