Your Social Media Cheatsheet - Strategic Brand Communications l 603-658-1600
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Your Social Media Cheatsheet

Facebook

Over 1 billion monthly users worldwide

  • Photo/video posts boost interaction 30% or more
  • Question posts generate twice as many comments
  • Shorter posts get more interactions
  • Best time to post: just before lunch or right after lunch hour

 

Instagram

Smartphone-friendly sharing of photos and videos

  • Add hashtags to image descriptions to double interactions
  • Post videos up to 15 seconds from your phone
  • Use a consistent image filter so people recognize your photos
  • Best time to post: Sunday

 

Pinterest

Virtual bulletin boards of pictures, videos and interests

  • Primary audience is women, often with children
  • High click-through rates for tutorial and DIY content
  • Share your pins on Twitter and Facebook
  • Best time to post: Early mornings and evenings

 

Snapchat

Virtual bulletin boards of pictures, videos and interests

  • Primary audience is women, often with children
  • High click-through rates for tutorial and DIY content
  • Share your pins on Twitter and Facebook
  • Best time to post: Early mornings and evenings

 

Twitter

The #1 microblogging platform for short updates, reminders, inspiration

  • Add hashtags to image descriptions to double interactions
  • Post videos up to 15 seconds from your phone
  • Use image filters consistently so people recognize your photos
  • Best time to post: Weekends

 

To make certain that your social media presence is on point, contact Creative Co-op today at (603) 658-1600.

 

 

LINKS

http://blog.hubspot.com/marketing/best-times-post-pin-tweet-social-media-infographic#sm.0000k1ttmy4ofe8zpvm25b497q2v6 https://developer.apple.com/library/ios/documentation/UserExperience/Conceptual/MobileHIG/IconMatrix.html

http://www.invodo.com/resources/statistics/

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