Barlean's Seriously Delicious - Creative Co-op | Strategic Advertising, Marketing and Branding Agency | Exeter, NH | 603-658-1600
349583
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Project Description

Label redesign for a family of Omega-3 nutritional supplements, increasing consumer appeal and shelf presence.

 

New “Seriously Delicious” branding dictated a graphic approach that brought creamy natural flavors front and center, with fruit imagery replacing the traditional spoonful of fish oil. Text color corresponded to the specific fruit flavor, differentiating products from each other while highlighting key nutritional facts for hurried retail shoppers.

Project Details
Category

Consumer Brands, Our Work, Point of Sale/Retail

For

Barlean's

Type

Packaging, Branding

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